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TEXARKANA, Ark. - An Arkansas judge Thursday approved a $90 million settlement between Google Inc. and advertisers who claimed the Internet search engine company improperly billed them for “clicks” that didn’t lead to genuine customers seeking their products.

Miller County Circuit Judge Joe Griffin called the settlement “fair, reasonable and adequate” and downplayed claims it hurt small advertisers. More than 70 objections were filed, with smaller companies saying they didn’t have the resources to prove “click fraud” losses.

By settling claims made in the plaintiffs’ class-action lawsuit, Google will give advertising credits that are the equivalent of a $3.80 refund on every $1,000 spent in its advertising network during the past 4 1/2 years.

No one will receive cash except the lawyers, who will split $30 million.

Some of the plaintiffs went before Griffin on Monday to argue that Google hadn’t taken reasonable care to prevent click fraud and overstated the steps it has taken against would-be swindlers. Click fraud drives up advertisers’ costs by falsely indicating the number of Web users who have “clicked” on an Internet ad.

Source: http://tech2.blogsome.com

IN THE CIRCUIT COURT OF MILLER COUNTY, ARKANSAS

If you purchased online advertising from Google between January 1, 2002 and the present, you are a class member in a class-action lawsuit, Lane’s Gifts and Collectibles et al. v. Google, Inc. et al., Case No. CV-2005-52-1, in the Circuit Court of Miller County, Arkansas.

(fr)TRIBUNAL D'INSTANCE DU COMTÉ DE MILLER, ARKANSAS

Si vous avez payé pour faire de la publicité en ligne en utilisant Google entre le 1er janvier 2002 et la date d'aujourd'hui, vous êtes automatiquement membre d'un groupe faisant un recours collectif en justice, Lane’s Gifts and Collectibles et al. v. Google, Inc. et al., Affaire N° CV-2005-52-1, au tribunal d'instance du comté de Miller, en Arkansas.

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